The Sea Cargo Sales & Marketing program equips professionals with the skills to effectively source cargo by building strong relationships with clearing & forwarding (C&F) agents, shipping lines, exporters, and importers. The course covers strategies for negotiating FCL (Full Container Load) and LCL (Less than Container Load) rates, understanding market dynamics, and establishing favorable credit terms with shipping lines and C&F agents. Participants will gain insights into fostering client relationships and optimizing sales techniques to drive growth in sea cargo operations.